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Privacy Policy


(European General Data Protection Regulation)

Your privacy

For P.R. S.p.A. (“P.A.R.O.S.H.”), your privacy and the security of your personal data are extremely important. This is why we collect and manage your personal data with the utmost attention and adopt specific measures to store it securely.
We provide below key information on the processing of your personal data by P.A.R.O.S.H. and on use of the services offered. For detailed indications of how P.A.R.O.S.H. manages your personal data, please read our Privacy Policy on the website

Who is the Data Controller?
We indicate below key information on the processing of your personal data carried out by P.R. S.p.A. based in CORSO DI PORTA NUOVA 46 - 20121 Milan (Italy) Tax Code and VAT No. 09895310150 (“P.A.R.O.S.H.”), in the capacity of Data Controller.
For any clarification, request or requirement linked to your privacy and the processing of your personal data, you may contact us at any time by sending a request to the e-mail address:

If you wish, you can also contact our Processor, by writing to “Processor” by ordinary mail to the 
address indicated above, or by email to the address:

Which data do we process and why?
The personal data processed by P.A.R.O.S.H. are those provided to us by you when you purchase goods. P.A.R.O.S.H. may therefore collect data about you, for example, personal details such as name and surname, domicile and email address.

Your personal data are processed for the following purposes: 
- to provide you with services such as registration to the newsletter; 
- to manage your requests sent to our Customer Services.

The processing of your personal data is legitimate as it is necessary to perform a contract with you or to provide you with the service that you have specifically requested from us.
In addition, we carry out statistical surveys and analyses using data in aggregate form to understand how users interact with and use the Website, with a view to improving our offer and our services.

On the other hand, we only process your personal data subject to your express consent to: 
- carry out commercial and promotional communication activities; 

Who will process your data?

Your personal data are processed by duly trained staff of P.A.R.O.S.H. in the capacity of Data Controller. For organisational and functional requirements relating to the performance of the services, your data may also be processed by our suppliers. The latter have been assessed and chosen by P.A.R.O.S.H. due to their proven reliability and competence. Some of these entities may be based in non-EU states and, in such cases, your personal data is transferred to those countries in respect of the safeguards required by law.

For how long do we store your data?
We store your personal data for a limited period of time depending on the purposes for which they were collected, at the end of which your personal data will be erased or irreversibly anonymised. The storage period differs depending on the processing purpose: for example, data collected when purchasing goods are processed until all administrative and accounting formalities have been concluded and are then archived in conformity with local tax regulations (for ten years), while those used to send our newsletters to you are stored until you ask us to stop sending them.
For further information, see our Privacy Policy on the website

What are your rights?
You may, at any time, according to the specific type of processing: withdraw your consent to processing, know which of your data are in our possession, their origin and how they are used, and request their update, rectification or supplementation as well as, in cases provided by existing rules, the erasure or restriction of processing or you may object to their processing.

If you believe that your personal data has been processed illegitimately, you may lodge a complaint with one of the supervisory authorities, which guarantee respect of the personal data protection rules. In Italy, the complaint should be lodged with the Italian Data Protection Authority (

This privacy policy may be altered and supplemented over time; we therefore invite you to check its contents periodically at the address

If possible, we will try to inform you promptly of any changes made.